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Privacy Policy

We think our customers understand better than anyone how the website can most effectively serve their needs. Because of this, the website makes every effort to allow our customers to define the relationship they will have with us. We ask customers how they would like us to communicate with them, if at all. We disclose how we will be using our customers information through documents like this one, or by answering individual questions customers may ask. Our policy is not to sell or provide to others our customers information without making it clear that we intend to do so in this statement or at the time the information is collected. You should be aware that in certain circumstances, the website may be required to disclose information pursuant to applicable law or government orders.

If you have any questions or complaints regarding the use of your personal information, please contact our Privacy Department.

Below you will find a detailed account of the website's privacy practices. If you have any questions about any of these practices or our use of your personal information, please feel free to contact us.

Information Collected Online
Our website sometimes requires you to provide information when you do things like register for an account or add products to your shopping basket. The website uses this information only for marketing, customer service, tailored recommendations, aftercare service and related activities thereof. In situations such as these, you will be given a choice as to whether you would like the website or our business partners to contact you in the future. This is an "opt-in" process. If you opt-in, we rely on your consent to send you information, special offers, and promotional materials. In many cases, you may choose whether you would like to be contacted via mail, email, phone, or not at all. We will only contact you via the methods you choose. An exception will be made in the rare case that we find a significant issue with a product or service that requires your immediate attention. For your protection, we may contact you via phone or email as the situation warrants.

Also, our website sometimes requires you to give us personal information in order to do things like access webcasts, download whitepapers, or participate in online surveys. In situations like these, where you are accessing free products and services from the website and/or our business partners, we recognize your interest in the product or service and consider that to be "opting in" to allow the website and appropriate business partners to contact you with information, special offers, or promotional materials in the future. The website may transfer your personal information to or share it with the business partner only for future marketing, development of new products, customer service, delivery of products, aftercare service and related activities thereof. If you do not wish to be contacted, we ask that you refrain from accessing these free products and services offered to you by the website and our partners.

The website trains its employees on our privacy policy guidelines and makes our privacy policy available to our business partners. Also our website uses Secure Socket Layer (SSL) which encrypts your personal information when you send your personal information on our website. In addition, the website and its business partners enter into confidentiality agreements which requires care and precautions be taken to prevent loss, misuse, or disclosure of your personal information.

Out of special concern for children's privacy, we do not accept personal information from children who are under the age of 13.

Information Collected in Other Ways
We collect information in other ways, such as running contests on our site and at trade shows, in which we ask you for contact information (like your email address), unique identifiers (like your birth date), and demographic information (like your occupation). We may use data from these contests and trade shows to contact you or to allow appropriate business partners to contact you. If you do not wish to be contacted, we ask that you refrain from participating in these promotions.

Cookies and Other Browser Information
Our site automatically captures IP addresses. We use IP addresses to help diagnose problems with our server, to administer our website, and to help ensure the security of your interaction with the website. Your IP address is used to help identify your browsing session while viewing our site and your shopping cart.

As part of offering and providing customizable and personalized services, the website uses cookies to store and sometimes track information about you. A cookie is a small amount of data that is sent to your browser from a Web server and stored on your computer's hard drive. All sections of the website where you are prompted to log in or that are customizable require your browser to accept cookies. We do not collect personally identifiable information from cookies or your computer.

What sort of cookies does the website use?

Generally, our cookies perform up to four different functions:

1. Essential cookies

Some cookies are essential for the operation of our website. For example, some cookies allow us to identify members and ensure they can access the members only pages. If a member opts to disable these cookies, the user will not be able to access all of the content that a membership entitles them to.

2. Performance Cookies

We utilise other cookies to analyse how our visitors use our websites and to monitor website performance. This allows us to provide a high quality experience by customising our offering and quickly identifying and fixing any issues that arise. For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages. We might also use these cookies to highlight articles or site services that we think will be of interest to you based on your usage of the website.

3. Functionality Cookies

We use functionality cookies to allow us to remember your preferences. For example, cookies save you the trouble of typing in your username every time you access the site, and recall your customisation preferences, such as which regional edition of the website you want to see.

We also use functionality cookies to provide you with enhanced services such as allowing you to watch a video online or comment on products.

4. Behaviourally Targeted Advertising Cookies

The website and our advertisers use cookies to serve you with advertisements that we believe are relevant to you and your interests. For example, if you view a number of products on a particular subject, a relevent company might infer you are interested in this area and serve you with its related advertisements. You might see these advertisements on this website and on other sites that you visit. However, we do not tell our advertisers who you are.

Third Party and Aggregated Data
Under confidentiality agreements, the website may match user information with third-party data. Also, the website discloses aggregated user statistics in order to describe our services to current and prospective partners and other third parties. The website has agreements with some third parties to perform certain dedicated tasks such as product fulfilment, payroll, credit card processing, e-mail housing, and marketing, training, and customer service. In these situations, we share your information with these third parties for the sole purpose of allowing them to perform these tasks. Your information is not used by the third party in any other way.

About Links to Other Sites
This site contains links to other sites. The website does not control the information collection of sites that can be reached through links from the website. If you have questions about the data collection procedures of linked sites, please contact those companies directly.

Public Forums Reminder
This site often makes chat rooms, forums, message boards, and/or news groups available to its users. Please remember that any information that is disclosed in these areas becomes public information. Exercise caution when deciding to disclose your personal information. Although we value individual ideas and encourage free expression, the website reserves the right to take necessary action to preserve the forum's integrity, such as removing any posting that is vulgar or inappropriate.

Questions and Answers
How Can I Opt Out?

Primarily, the website operates on an Opt-In scheme where you must choose to recieve communications from the website. However, the website gives you the ability to opt out of receiving communications from the website and/or its partners if you choose. When you register, simply choose "I do not wish to be contacted" underneath the Contact Method section. If you decide that you would like to opt out of communications at a later date, you may log in to your account and modify the Contact Method section. You may also simply unsubscribe to a specific email communication by following the unsubscribe directions at the bottom of the email or by contacting us and requesting that you be unsubscribed from that specific communication.

How Can I Modify or Update My Information?
The website gives you the ability to modify or update your information. Please contact us if there are alterations to your details that need to be made.

The website reserves the right to change this policy from time to time. If we do make changes, the revised Privacy Statement will be posted on this site.
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