The new colour secretPréférence is legendary for its lustrous colour results, and fade-resistant formula. It now comes with a new precious High Shine Elixir.Simply add it to the mix.Experience the premium performance of Préférence, with colour radiance for up to 8 weeks.Improved fragrance for a better colour experience.If you are hesitating between two shades of Préférence, choose the lightest.If you have a lot of greys, this shade will cover perfectly.High shine conditionerEnriched with a UV filter and Vitamin E.Use week after week to leave colour lustrous and hair silky-soft.Group III: Permanent haircolourHow long does it last? Permanent colour. Does not wash outGrey coverage: Perfect grey coverageTexture: CrémeDevelopment time: 35 minutes
